Tag: Beatmaker Mindset

  • Why Beatmakers Need to Keep Changing

    Why Beatmakers Need to Keep Changing

    Some beatmakers seem to earn money without even trying. But what are they really doing? They are always changing.

    When you change, you might lose some fans. Your current fans like you just the way you are. If you do something different, some of them won’t like it and will stop following you. That can feel sad.

    You might think, “I worked so hard to get these fans, I don’t want to lose them.” But if you never change, you will only keep the same fans. That means your music career stops growing.

    Changing might be scary. But if you only try to make old fans happy, you won’t get new fans. The music world is always changing. Trends change, and people’s favorite styles change too. If a beatmaker keeps making the same music forever, it will get old. People will stop listening to your music.

    The real way to succeed is to keep trying new things. Be brave, and don’t be afraid to change. Yes, you will lose some fans, but you will also find new fans! Some people will enjoy seeing you try something new. They will want to follow your journey.

    The best beatmakers don’t “do nothing.” They keep changing and growing. This is how they keep earning money and doing what they love.

  • Setting a Standard for Your Beats: Why It’s Essential to Treat Your Work Like a Paid Product

    Setting a Standard for Your Beats: Why It’s Essential to Treat Your Work Like a Paid Product

    Yes, beats can be made free, and I understand that—many of us have given out free beats at some point, and there are situations where this makes sense. But if you’re serious about your craft and sustainability, you have to set a standard: your beats are a paid product. It’s not just about the immediate money—it’s about commanding respect for the value you create and about shaping expectations for both your brand and the broader beatmaking community.

    (more…)
  • The End of the Free BGM Era: Structural Risks in the Age of Audio Fingerprinting

    The End of the Free BGM Era: Structural Risks in the Age of Audio Fingerprinting

    Free BGM (royalty-free background music) no longer fits with the current era. The main reason is the widespread adoption of audio fingerprinting systems like YouTube Content ID and Facebook Fingerprinting. If even one user registers a free BGM track, the system automatically flags all other users of the same track, regardless of intent.

    Relying on rules or requests like “please don’t register this music” is unrealistic. Human error, ignorance, or even malicious intent will always lead to someone registering the track or handing rights management over to a third party. Once that happens, everyone else is at risk of false copyright claims or monetization issues.

    The core problem lies in the nature of free BGM: the same audio is used by many people. This makes it easy for one registration to impact everyone. In today’s environment of massive scale and automation, “please follow the rules” is no longer a sustainable system.

    Going forward, using music with clear rights management or creating original tracks (perhaps even using AI) becomes much more important. The era when “free BGM = safe to use” is coming to an end.

  • Finding Human Value and Self-Acceptance in the Age of AI

    Finding Human Value and Self-Acceptance in the Age of AI

    As AI continues to advance rapidly, many people feel anxious about “human value” and their own sense of purpose. The fear that “I might lose my unique worth” is not uncommon at all.

    1. Redefining Value

    When AI becomes highly efficient at many jobs, it’s no longer possible to measure human worth by money or productivity alone. But humans have strengths that AI cannot replace.

    • Empathy and Emotion
      Sharing feelings and truly empathizing with others is something AI struggles with.
    • Creativity and Humor
      Genuine originality and reading the atmosphere are uniquely human abilities.
    • The Value of Existence
      Simply being someone who makes others happy just by existing is an irreplaceable value.

    2. Accepting Yourself

    • Cherish What You Like and What You’re Good At
      Find things AI can’t do, or things you can enjoy together with AI. Valuing hobbies, relationships, and small daily joys helps you feel your unique worth.
    • Don’t Compare Too Much
      Comparing yourself to AI or others can easily lead to self-doubt. Try to accept yourself as you are, right now.
    • Recognize Value Beyond “Being Useful”
      Humans don’t live just to be useful. Simply existing is already valuable.

    3. What Happiness Means in the Future

    As AI advances, human qualities, emotional richness, and genuine connections will become even more important. Happiness in the future won’t just be about efficiency or results, but about sharing, connecting, and being true to yourself.

    If you ever feel like you have no special value, remember to cherish yourself as you are, right now. Your existence alone is meaningful. And the very fact that you’re thinking about how to accept yourself in this new era already makes you a wonderful person.

  • You Won’t Know Until You Try Selling: Even Niche Beats Have Value for Someone

    You Won’t Know Until You Try Selling: Even Niche Beats Have Value for Someone

    As a beatmaker, have you ever wondered, “Will this beat actually sell?” Especially when you’re creating beats that don’t follow mainstream trends, that uncertainty can feel even stronger. But in reality, niche beats might be your greatest weapon.

    The Power of Niche Markets – Value in the “Minority”

    A niche market targets a specific group of people with unique needs or tastes. Because major players tend to avoid these small markets, there’s less competition, which means you can leverage your individuality and expertise.

    The more mainstream your product, the more you blend in with the crowd, and the harder it becomes to stand out, especially in the early stages. But with a niche market, it’s a different story.

    In other words, there are always people who will find value in your unique beats, not just the ones that sound like everyone else’s.

    Why You Won’t Know Until You Try Selling

    • Demand Is Unpredictable
      In music and beatmaking, you never know where someone will say, “This is exactly the beat I was looking for!” Non-mainstream beats might be highly sought after by certain video creators, artists, YouTubers, game developers, and more.
    • Small Markets, High Passion
      Niche genres often have passionate fans and creators, making it easier to become recognized as “the go-to person” in that scene.
    • Less Price Competition
      With fewer competitors, you can set your own prices and often enjoy higher profit margins.

    Practical Tips and Advice

    • Just Put It Out There
      No matter how niche your beat is, try posting it on online marketplaces or sharing it on social media. You’ll only discover who responds and how your beats are used once you actually try selling them.
    • Build a Small Economy
      By focusing on a niche, you can create a tight-knit community of people who truly need your beats. Word of mouth within that community can help you reach new customers.
    • Boost Your Brand’s Expertise
      By positioning yourself as “the expert in this genre,” you increase your brand value and credibility.

    Conclusion: Your Beat Could Be Someone’s “One and Only”

    Don’t think, “I’m not sure if this will sell.” Instead, remember, “You won’t know until you try.” Even the most niche beats have people who will value them. What’s important is to believe in your individuality and passion, and put your work out into the world.

    Your beat could become a vital part of someone’s project, or even their life. Believe in that moment, and take the first step forward.

  • By Letting Go of Guilt, Selling Becomes Fun: and You Become More Prosperous

    By Letting Go of Guilt, Selling Becomes Fun: and You Become More Prosperous

    A Mindset Shift for Beatmakers to Enjoy Selling

    Do you ever feel a sense of guilt when it comes to “selling your beats”? Maybe you think, “I feel bad taking money for my work,” or “It’s scary to put a price on my creations.” These feelings are actually very common among creators.

    But what if you could let go of that guilt? Selling your beats would become much more enjoyable, and you could become even more prosperous.

    1. Why Does Guilt Arise?

    First, why do we feel guilty about selling?

    • The belief that “music should be pure” or that “connecting it to money is dirty”
    • A lack of confidence, wondering “Are my beats really worth that much?”
    • Anxiety about “taking advantage of the buyer”

    These are all common misconceptions among creators.

    2. Selling Beats Is an Exchange of Value

    Selling beats isn’t just about “making money.” The beats you’ve poured your time and passion into are a real value to artists and video creators.

    • Your beats make someone else’s work shine
    • In return, you receive money (which is energy for new creations)

    This is an “exchange of value,” and there’s nothing wrong with it.

    3. Three Mindsets to Let Go of Guilt

    1. Focus on the Cycle of “Thank You”

    The person buying your beat is grateful for what you’ve made. You, too, can be grateful as you deliver your beat. This is the true nature of “selling and buying.”

    2. Believe in Your Own Value

    Your beats have a unique value that only you can provide. Be proud that “your sound helps someone else.”

    3. Selling Leads to Even Better Creations

    When you make sales, you can upgrade your gear, invest in new software, and try new things. Think of “selling” as a way to grow as a creator.

    4. When Selling Becomes Fun, Life Gets Richer

    By letting go of guilt and enjoying the act of selling:

    • Your beatmaking becomes more creative
    • Communication with customers becomes more enjoyable
    • You gain more financial and mental freedom

    You’ll truly live a “richer” life.

    Conclusion

    Selling your beats helps make someone else’s dreams come true. Let go of guilt and share your music with more people! “Selling” isn’t bad, it’s a cycle of value. With this mindset, enjoy your activities and become more prosperous.

    Your beats can move someone’s heart somewhere in the world. Enjoy every moment of that possibility.

  • The Autotelic Mindset for Beatmakers Selling Beats

    The Autotelic Mindset for Beatmakers Selling Beats

    For beatmakers, the journey of creating and selling beats is often fueled by dreams of placements, sales, and recognition. Yet, the real breakthrough often happens when you shift your focus from external rewards to the pure enjoyment of making music. This is where the concept of autotelic behavior becomes a game changer.

    What Is Autotelic Behavior?

    Autotelic behavior means doing something for its own sake—finding satisfaction in the process itself, not just the outcome. As a beatmaker, this means making beats because you love the craft, not just because you want to land a sale or go viral. When you approach beatmaking with this mindset, you’re more likely to enter a state of “flow”—that zone where ideas come effortlessly, hours fly by, and creativity peaks.

    Why Does This Matter for Beatmakers?

    1. Sparks Unique Creativity
    When you’re not boxed in by what you think artists or buyers want, you’re free to experiment with new sounds, genres, and techniques. This leads to more original, standout beats that can set you apart in a crowded market.

    2. Builds Authentic Connections
    Beats made from genuine inspiration often resonate more with artists and listeners. Authenticity is a powerful selling point—artists can feel when a beat comes from the heart, not just a formula.

    3. Reduces Burnout and Pressure
    Chasing sales numbers and placements can be stressful. By focusing on the enjoyment of making music, you turn the process into a source of energy rather than anxiety. This mindset helps you stay consistent and passionate, even when sales are slow.

    4. Fuels Long-Term Growth
    Beatmakers who are intrinsically motivated are more likely to keep learning, experimenting, and improving. This constant growth not only sharpens your skills but also keeps your catalog fresh and in demand.

    How to Apply the Autotelic Mindset as a Beatmaker

    • Make beats for yourself first. Set aside time to create without any commercial agenda. Let your curiosity guide you.
    • Experiment freely. Try new plugins, genres, or workflows just for fun. Some of your best-selling beats might come from these sessions.
    • Balance creation and sales. While it’s important to market your beats, don’t let the pursuit of sales overshadow your love for the craft.
    • Celebrate the process. Every session, even if it doesn’t result in a sale, is a step forward in your artistic journey.

    Conclusion

    In the world of beat selling, it’s easy to get caught up in numbers and trends. But the most successful and fulfilled beatmakers are often those who find joy in the act of creation itself. By adopting an autotelic mindset, you not only keep your creativity alive but also produce beats that truly stand out—making both your art and your business more rewarding.

  • What to do if I have lost my passion for beatmaking?

    What to do if I have lost my passion for beatmaking?

    If you’ve lost your passion for beatmaking, here are some methods you can try:

    1. Take a break

    To prevent burnout, try taking a break from beatmaking for a while. Enjoy other hobbies, spend time with friends and family, or go on a trip to refresh your mind.

    2. Try using music generation AI

    Recently, music generation AI has been gaining attention. You can use these AI tools to get new ideas and create a starting point for your production. For example, by inputting prompts into the AI, you can generate original beats in your preferred genre. Listening to AI-generated beats may inspire new ideas. By utilizing music generation AI, you can boost your motivation for production and expand the possibilities of your beatmaking.

    3. Explore new music

    Listen to genres you’ve never heard before or discover new artists to gain inspiration. Going to live performances or listening to DJ sets can also be beneficial.

    4. Interact with other beatmakers

    By interacting with other beatmakers, you can learn new ideas and production techniques. You can also motivate each other and share advice to maintain your drive.

    5. Change your equipment

    Using new equipment can sometimes spark creativity. Try experimenting with DAWs or synthesizers you’ve never used before, or start playing an instrument.

    6. Set goals

    Setting specific goals can increase your motivation to work on beatmaking. For example, set achievable goals like “complete one track per month,” “enter a contest,” or “release your own work.”

    7. Go back to your roots

    Remember why you started beatmaking in the first place. Recognizing your passion for music may help you regain your creative drive.

    8. Don’t forget to have fun

    Having fun is the most important aspect of beatmaking. Don’t put too much pressure on yourself; relax and enjoy the production process.

    If you’ve tried these methods and still can’t regain your passion for beatmaking, there’s no need to force yourself to continue. Take a break and try again at a different time.

  • Why You? — The Essence of Standing Out in Business

    Why You? — The Essence of Standing Out in Business

    Why Should People Choose You in Business?

    In the world of business, options are everywhere. Customers constantly ask themselves, “Why should I choose this person (or company)?” Without a clear answer, it’s hard to stand out or win their trust.

    1. Uniqueness Creates Value

    Doing the same thing as everyone else leads straight into price wars. A unique strength, perspective, service, or product—anything that says “only here”—becomes the reason people choose you. Maybe it’s speed, expertise, meticulous service, or a creative approach. Finding and sharpening your unique edge is crucial.

    (more…)
  • Focusing on “Why” Rather Than “How”

    Focusing on “Why” Rather Than “How”

    As a beatmaker, you might spend hours perfecting your sound design, learning mixing techniques, and mastering the technical side of production. But have you ever stopped to ask yourself why you’re making and selling beats in the first place? Shifting your mindset from “how” you make beats to “why” you make and sell them can transform your business, your brand, and your connection with artists.

    What Does It Mean to Focus on “Why”?

    Focusing on “why” means understanding and communicating the purpose, motivation, and values behind your music and your business—not just the steps you take to make a beat or close a sale. Instead of only showing off your workflow or plugins, you share the story and intention behind your beats. This helps artists and customers connect with you on a deeper level.

    Why “Why” Matters for Beatmakers

    1. Deeper Connection With Artists

    When you know and communicate your “why,” you attract artists who resonate with your mission. Are you making beats to inspire the next generation? To help independent artists tell their stories? To push the boundaries of sound? Sharing your purpose makes your beats more than just products—it makes them part of a movement.

    2. Unlocks Creativity and Freedom

    If you only focus on “how” (what DAW you use, what drum kits are trending), you might end up sounding like everyone else. But when you focus on “why,” you give yourself permission to experiment and innovate. Your unique purpose leads to a unique sound, which sets you apart in a crowded market.

    3. Builds a Loyal Community

    Just like Apple built a loyal following by focusing on their “why” (“think different”), you can build a tribe of artists and fans who believe in your vision. When people know what you stand for, they’re more likely to support you, recommend you, and keep coming back for more.

    Real-World Example: Branding Like Apple

    Apple doesn’t just sell computers—they sell a vision of creativity, simplicity, and challenging the status quo. That’s why people line up for their products year after year. As a beatmaker, your “why” could be about empowering indie artists, redefining a genre, or bringing a certain vibe to the world. Make your “why” clear in your branding, your social media, and your interactions with artists.

    Takeaway: Sell Your Purpose, Not Just Your Product

    By focusing on “why” you make and sell beats—not just “how”—you’ll stand out, inspire loyalty, and find more fulfillment in your work. Next time you upload a beat or talk to an artist, share the story and intention behind your music. You’ll be surprised at how much more powerful your brand becomes.

    Remember:
    Beats are everywhere. Purpose is rare.
    Let your “why” be your secret weapon.