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Category: Making Beats
How will we be thinking about intellectual property in 100 years?
In 100 years, the way we think about intellectual property is likely to evolve significantly compared to today. Here are some potential scenarios, shaped by technological advancements and shifts in societal values:
(more…)What’s Really Important to Sell Beats: Marketing and Relationships Over Quality
When it comes to selling beats, many experts or AI suggest that the key is to create high-quality beats. While quality is undeniably important in music production, the reality is that marketing and relationships (or what I like to call “human connection”) are even more crucial when it comes to actually selling your beats.
(more…)The Beatmaker’s Dilemma: Bridging the Gap Between Creators and Buyers
As a beatmaker, you probably hear this advice all the time: “Think about what the buyer wants.” It’s sound logic on the surface, but the reality for many sellers in the beatmaking industry is a bit more complicated. After all, you’re not just the person creating music, you’re also the one sitting on a surplus of beats, constantly producing more. It can be difficult to fully grasp the perspective of the buyer when you’re in the position of having an abundance of what they’re searching for. Let’s break down why this happens and how to bridge the gap between the two sides of the table.
(more…)[Beatmaker] What should I be careful about in case of burnout?
When you’re in the midst of burnout, it’s easy to make impulsive decisions that you might regret later. Here are some key points to consider and avoid when you’re feeling overwhelmed, ensuring that you don’t make permanent decisions based on temporary feelings.
(more…)Tips for finishing beats.
Finishing beats can be challenging, especially when it’s easy to get caught up in endless tweaks and changes. Here are some practical tips to help you finish beats more efficiently:
(more…)When Selling Products or Services, Don’t Just Focus on Increasing Quality
When we offer products or services, it’s easy to get caught up in the mindset of “let’s make it even better” and become obsessed with improving quality. Of course, having the passion and professionalism to create something great is essential. However, focusing solely on quality improvement is not the only path to success.
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How do you count bars when recording a rap?
The way bars are counted in rap music is basically the same as in other music genres, but rap adds its own unique rhythmic sense. Generally, one bar is made up of four beats, and rappers use these beats to distribute their lyrics. In rap, the rhythm and flow of the lyrics are important elements, so how the words are arranged within the bar is particularly important.
Here’s how to count the bars in a rap:
(more…)How loud should a rap song be when mixing it?
The loudness of a rap song when mixed depends on a few factors.
(more…)I recorded a rap and made a song. How can I promote it?
Promoting your rap song effectively involves a mix of social media strategies, networking, and marketing techniques to get it heard by as many people as possible. Here are some steps you can follow to promote your song:
1. Social Media Strategy
- Leverage All Platforms: Share your song on popular platforms like Instagram, TikTok, YouTube, Facebook, and Twitter. Customize content for each platform – e.g., use short clips for TikTok and reels on Instagram.
- Collaborate with Influencers: Partner with influencers or creators who can use your track in their content to broaden your reach.
- Engaging Content: Create interesting content around your song, like behind-the-scenes videos, live performance clips, Q&As, challenges, or tutorials related to your rap.
2. Music Platforms & Streaming Services
- Upload to Streaming Platforms: Make sure your song is available on major streaming platforms like Spotify, Apple Music, SoundCloud, and Tidal. Use a digital distributor (like DistroKid or TuneCore) if necessary.
- Playlist Placement: Submit your song to playlists on Spotify, SoundCloud, and other platforms. Focus on smaller, genre-specific playlists initially.
- Use Spotify for Artists: Create a profile and pitch your song to editorial playlists.
3. Music Videos
- Create a Music Video: If you can, create an engaging music video to upload on YouTube. High-quality videos often attract more attention.
- Lyric Videos: If a full music video isn’t possible, consider a visually appealing lyric video.
4. Networking & Collaboration
- Collaborate with Other Artists: Work with other rappers or musicians to cross-promote each other’s work.
- Attend Local Events: Perform at open mics, rap battles, and music festivals to gain more exposure.
- Reach Out to Blogs and Reviewers: Send your music to music blogs, vloggers, and online reviewers for potential coverage.
5. Engage with Your Fans
- Build a Mailing List: Email updates and exclusive content to your fans.
- Respond to Comments: Interact with people who engage with your music; it builds a loyal fanbase.
- Run Contests or Giveaways: Get fans to share your song for a chance to win merchandise, concert tickets, or exclusive content.
6. Use Ads
- Run Social Media Ads: Platforms like Instagram, Facebook, and YouTube allow you to target ads based on demographics, interests, and behaviors.
- Google Ads: Run ads that target keywords related to your song or genre on YouTube.
7. Publicity & Press
- Press Release: Send out a press release to music publications and websites.
- Podcasts & Radio Shows: Reach out to music podcasts or radio shows that might be willing to feature your track.
8. Utilize TikTok Challenges
- TikTok is particularly influential in music promotion. Consider starting a challenge, dance, or meme around your song.
9. Engage with Online Communities
- Reddit: Share your music in relevant subreddits (e.g., r/HipHopHeads, r/MakingHipHop).
- Music Forums: Engage with communities focused on hip-hop and rap music.
10. Merchandising
- Consider creating and selling merchandise that features branding around your song or lyrics.
11. Track Your Progress
- Use analytics tools (like Spotify for Artists, YouTube Analytics, etc.) to understand where your listeners are coming from and tailor your promotion efforts.
By combining multiple strategies, you can create buzz around your rap song, connect with new audiences, and maximize your exposure. Keep building your presence consistently, and don’t hesitate to experiment with different approaches to see what resonates best with your audience.
What to do if you can’t think of rap lyrics?
If you can’t think of rap lyrics, try these methods:
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