Deezer Introduces AI-Generated Music Tagging System

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Deezer, the popular music streaming platform, has announced a new initiative to address the growing presence of AI-generated music. This move aims to protect the rights of both artists and listeners while ensuring transparency in how music is presented on the platform.

Overview of Deezer’s AI-Generated Music Tagging System

  1. Detection and Tagging of AI-Generated Music
    Deezer has developed tools to automatically detect AI-generated music and tag it accordingly. This allows users to distinguish between music created by humans and that generated by artificial intelligence, promoting transparency.
  2. Volume of AI-Generated Music
    According to Deezer, approximately 10% of the tracks uploaded daily (around 10,000 songs) are entirely AI-generated. This surge is attributed to the growing use of generative AI models like Suno and Udio.
  3. Technical Features
    Deezer’s detection tools are designed to work across multiple generative models without relying on specific datasets. The company is also working on advanced technologies to identify deepfake vocals and mimicry in music.
  4. Exclusion from Recommendations
    AI-generated music will be excluded from algorithmic recommendations, ensuring that users do not encounter such content unless they actively seek it out.

Purpose and Background

  • Combatting Fraudulent Practices
    AI-generated music has been linked to fraudulent activities, such as revenue manipulation through fake streams or bot-driven plays. Deezer aims to address these issues and create a fairer revenue distribution system.
  • Supporting Real Artists
    By reducing the “noise” caused by AI-generated content, Deezer seeks to ensure that genuine artists receive appropriate recognition and compensation for their work.
  • Enhancing Transparency
    Clearly labeling AI-generated content empowers both listeners and creators with accurate information, fostering trust in the platform.

Why It Matters

Deezer’s initiative highlights a critical challenge facing the music industry in the age of AI: balancing innovation with ethical practices. By taking proactive steps to manage AI-generated content, Deezer sets an example for how streaming platforms can adapt responsibly to technological advancements while safeguarding the interests of human creators and audiences alike.

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