- Create Your Own Website
Build a site to showcase your lyrics, tracks, music videos, and live show info. It’s your personal hub for fans and sales. - Leverage Real-Life Events and Local Connections
Promote your music at live shows, open mics, cyphers, and local events. Hosting your own event is also a powerful way to connect with listeners. - Start an Email Newsletter
Keep fans updated with new releases, show dates, and news by sending regular emails. - Use Music Distribution Platforms
Release and sell your tracks on SoundCloud, Spotify, Apple Music, BandCamp, and other platforms to reach a global audience. - Harness Word-of-Mouth and Referrals
Encourage fans and friends to share your music. Sharing freestyle videos or free tracks can help attract new listeners. - Minimize Social Media Effort with Automation Tools
Use tools like Buffer or IFTTT to automate posts about new releases or shows, saving you time and effort. - Expand Your Reach Through Collaborations
Work with other rappers or producers to tap into their fan base and introduce your music to new audiences.
Key Takeaway
Even if you’re not comfortable with social media, you can build direct connections with fans by focusing on your strengths and finding marketing methods that suit your style.
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