Publish content on your website first to retain ownership, boost SEO, and build authority. Then syndicate to platforms like Medium or LinkedIn to expand reach and drive traffic back to your site.
Table of Contents
Benefits
- Ownership: Full control over content.
- SEO Boost: Original content ranks higher.
- Greater Reach: Syndication grows your audience.
Best Practices
- Use canonical tags to link back to the original.
- Tailor content for each platform.
- Delay syndication to prioritize your site.
Strengthen your site’s presence while reaching new audiences through syndication.
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